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FINIX臺灣在地外銷品牌,專注於美髮沙龍專業用剪刀的生產製造,因此品牌識別的整體規劃,將品牌名「鳳凰」融入表現精神,而品牌標誌及字體風格設計,透過鳳凰羽毛的紋理及羽翼展開,充滿張力、飛揚的線條,傳達剪髮造型、流線飄逸的意象。整體為國際化品牌的設計表現,恰如其分注入了東方美學氛圍,同時彰顯出一把品質講究的沙龍剪刀,是美髮設計師手中創作的絕佳工具,使人們盡情綻放自信、神采飛揚。
FINIX is a local brand that sells products abroad. The sound of finix is similar to “phoenix”; therefore, the logo is designed as a phoenix and the design is just like the hair line.The brand identity design combines the extern beauty and also show the high quality and profession of scissors.
When you walk out from the store, you will definitely only have one word to describe yourself: CONFIDENT.
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