厚禮牛創意

「獨一社」醋工廠傳承第二代，五十年堅持手工古法，一瓶瓶100％天然果醋的背後，是數萬個陶甕慢工細釀、依循時序，漫長靜待的滴滴純質。陶甕遇熱具遠紅外線及具有穩定的特性，促使天然糙米與水果食材在自然環境下發酵熟成，完整保留了營養與活性酵素。因此，在這一系列果醋瓶罐包裝的設計上，希望能具體傳遞品牌堅守古法釀造的品質及精神，在整體視覺表現又趨向國際化，迎合產品的外銷需求，以沉穩黑色及象徵珍藏的金色為主色系，傳達老品牌的深厚底蘊及果醋陳釀的獨特珍貴。主視覺依不同果醋風味，將食材解構不同視角靜置甕裡，彰顯每一樣嚴選食材、靜待熟成的特色與品質，讓人彷彿已親身走入產地，聞嚐那從甕裡微微襲來的自然醋香，越陳越是醇厚美好。

Duii Fruit Vinegar Factory has been passed on to the 2ed generation and insisted on the traditional ways of making vinegar for 50 years.

What makes it so good? It is because every bottle of 100% natural vinegar is fermented in the millions of ceramic pots and every drops of the vinegar is dripped naturally without rushing. Since ceramic pots have the characteristics of far infrared (FIR) and stability when it comes to hits, it makes natural unpolished rice and fruits ferment in a natural environment. Furthermore, it remains its nutrition and active enzyme.

In order to adopt the need of export, this series of package design of the fruits vinegar includes not only the spirit and quality of the traditional ways of making vinegar, but also have an international concept in the vision communication design. In addition, the main color of the package design consisted of steady black and valuable gold that conveying the spirit of a reliable old brand and the unique quality of the fruit vinegar.

According to the different flavors, the designer deconstructed the fruits’ features and made use of different angle of views to add those elements into the key visual design. It perfectly shows the factory’s strict ingredient selection and the quality of natural ripening. When you get a taste, you will feel you are in the place of production, and enjoy the smell of the natural vinegar. It is worth to wait.

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